ReFeed is an initiative to improve the food industry across Canada. ReFeed aims to create a sustainable agricultural system that aligns the food industry, non profits, the community, government and farmers to make tangible contributions to ending hunger and reducing carbon emissions. We worked with ReFeed on a comprehensive brand strategy to prepare their brand identity, messaging and marketing plan. The identity design includes a system of logos to be applied to various sectors and locations of the business, and a custom icon set.
Our ongoing work with ReFeed includes marketing materials and a website launching soon.